Underfound Studio
SSeven sins

Our Services: Seven Disciplines of Video and Photo Production.

Seven disciplines, one studio. Each one a small indulgence, and together they're how brands get built. Working with clients across Manchester, Altrincham and the wider North West.

  • 01Lust

    Video

    Commercial videography and documentary filmmaking, from brand films and campaign content to long-form storytelling. TV-grade crews, end-to-end production.

    Capabilities

    • Commercial
    • Documentary
    • Brand film
    • TV
    • Campaign
  • 02Envy

    Photo

    Fashion, events, sports, portrait and e-commerce photography. A nationwide roster of photographers matched to the brief, with portfolios on request.

    Capabilities

    • Fashion
    • Events
    • Sports
    • E-commerce
    • Editorial
  • 03Pride

    Design

    Identity, art direction and graphic design across print and digital. Logos, campaigns, editorial layouts and full visual systems.

    Capabilities

    • Identity
    • Art direction
    • Print
    • Editorial
    • Campaigns
  • 04Sloth

    Web

    Web design and build across Wordpress, Shopify, Webflow, WIX and bespoke stacks. Booking systems, e-commerce and complex custom builds.

    Capabilities

    • Brand sites
    • E-commerce
    • Booking systems
    • Shopify
    • Bespoke
  • 05Greed

    App

    Mobile and web app design, consultation and production. From concept and UX through to build and launch.

    Capabilities

    • App design
    • UX
    • Consultation
    • Prototyping
    • Build
  • 06Wrath

    Consultancy

    Brand and content strategy drawing on a decade of work across fashion, FMCG and tech. Positioning, go-to-market, creative direction and team mentoring.

    Capabilities

    • Strategy
    • Positioning
    • Creative direction
    • Go-to-market
    • Mentoring
  • 07Gluttony

    Entertainment

    Sourcing artists and entertainers (musicians, DJs, dancers, performers and hosts) for events, activations and campaigns nationwide.

    Capabilities

    • Musicians
    • DJs
    • Dancers
    • Performers
    • Hosts
9:16Vertical video

Vertical video production for social-first brands.

A dedicated 9:16 production track for TikTok, Instagram Reels and YouTube Shorts. Shot mobile-first, edited for the scroll, captioned and packaged so each cut lands on the platform it was made for.

Native 9:16 framing

Shot vertically from the lens up, not cropped from horizontal. Subject, type and product land inside safe zones for every platform.

Mobile-first storytelling

Hooks in the first second, pace built for the scroll, captions and end-frames designed for sound-off and sound-on viewing.

Platform-ready delivery

TikTok, Instagram Reels, YouTube Shorts and LinkedIn. Each cut exported to the right spec, length and aspect, with thumbnails.

Series, not one-offs

Most shoots produce 6-20 cuts: hero film, supporting edits, behind-the-scenes, repurposable B-roll. Designed for a publishing rhythm.

PHow we work

A four-act process.

  1. 01

    Listen

    We start with conversation, your context, your audience, the cultural moment.

  2. 02

    Sketch

    Treatment, references, mood. A clear creative line before a single frame is shot.

  3. 03

    Make

    Production, direction, post. Hands on the camera, hands on the keyboard.

  4. 04

    Ship

    Roll-out, distribution, measurement, and an editorial archive of the work.

Ready to start? Tell us about the project.

Start a project →