06 April 2022
Contact Centre Sales Management: OPPO Mobile
How dedicated contact-centre sales management for OPPO Mobile drove a 500% Y/Y increase in run rate, c. 12% market share, and a Mobile Industry Awards win for Manufacturers Field Team of The Year.

In 2021 we gained the experience of offering dedicated support growing handset and accessory sales within Mobile Network Operator and Retailer contact centres across the UK.
The activities resulted in a 500% increase in run rate Y/Y, a market share of c. 12%, and supported the win of the Manufacturers Field Team Of The Year award at The Mobile Industry Awards.

Partnership management
- Product roadmap. Planning sessions with the network operators and retailers to present new products and proposed timelines.
- Strategic planning. Opportunities to discuss activation plans and drive commitment with the network operators and retailers.
- Review. Quarter and year-end deep-dive business review meetings to share successes and learnings for future operations and projects.

Events
- Product roadshow. From concept to design and delivery, our team managed the project of launching several key OPPO devices over a 24 month period, resulting in 8,000+ staff interactions.
- New starter inductions. Our team supported training for over 5,000 brand new members of staff within the UK during our time working with OPPO.

Commercial
- Briefings. We constructed and delivered over 1,000 one-to-one and team briefing sessions, each unlocked after successful negotiation.
- Advertising. On-site and online (intranet) communication around key promotions, new products, incentives and more, to support advisors with accurate information.

Training
- Activity. Fun, skill-based games that drive product USPs and increase brand awareness, designed and delivered by our team.
- Classroom. Building and delivering engaging classroom-based training.
- Virtual. Powerful software tools and studio set-ups to better deliver virtual training. Our solution here was market-leading and contributed directly to our award win.
Customer testimonials
Don't just take our word for it.
"Our sales increased by 500% y/y and our relationships within the contact centres had never been better. We launched over 10 devices into networks over this period and Andy designed and delivered a strategy that drove 'best in class' training and engagement."
Jen Wilcock, Head of Retail, OPPO
